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Zoptopz Totally Rocks the Teen Choice Awards

August 12th, 2010 Buzz · Featured
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Zoptopz was part of the awesome scene at the Teen Choice Awards 2010 as part of the Backstage Creations gifting suite. Not only were we able to get our Zoptopz caps on the heads of some of the most influential teen celebrities out there (Twilight, Glee, Secret Life, Wizards of Waverly Place, Modern Family, anyone?), but we also got some great photos and quotes. They were a huge hit! Get your caps now before we run out of our current inventory!

Those celebs who got and wore our caps included:  George Lopez, David Archuleta, Bronson Pelletier, Victoria Justice, Booboo and Fivel Stewart, Charlie Bewley, Christian Serratos, Daren Kagasoff, The All Star Weekend band, Christelle, Doc Shaw, Rico Rodriguez, David Deluise, Francia Raisa, Greg Findlay, Jake Austin, Justin Chon, Kiowa Gordon, Maria Barrera, Matt Lanter, Shailene Woodley, Zac Abel and others!

Check out the photos below!

More photos and details on our Facebook fan page here.

Zoptopz Makes a Splash With Backstage Creations Celebrity Gift Retreat at Teen Choice 2010

July 8th, 2010 Buzz · Featured
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BALTIMORE, MD – Zoptopz, the innovative urban lifestyle brand and the original creators of the patent-pending “Crimped and Curled Caps”, today announces its participation in the Backstage Creations Celebrity Gift Retreat at TEEN CHOICE 2010 taking place at the Gibson Amphitheatre on Sunday, August 8, 2010.

“Zoptopz is excited to be part of one of the industry’s and world’s most noted celebrity and artist events,” said Ron Schmelzer, Founder and CEO of Zoptopz. “We see Zoptopz as fitting in well with the overall attitude of the event, which showcases individuality and uniqueness. The Teen Choice awards is all about standing out in the crowd and the Zoptopz ‘crimped and curled’ caps certainly fit the bill… pun intended.”

Teen Choice has become famous for bringing together the biggest names in music, movies, and sports for a celebration of the entertainment industry. Zoptopz designs are musical and artistic collaborations that are based on the urban, street, and hip-hop inspired culture.

Within the first month of product release in January 2010, the company had already gained a following in the hip-hop music industry, sports, and fashion world, with several notable performers and artists supporting the brand including FERL, JaVion McVadian, CLABO, Tionne Williams, DJ Alex Chang, A Clever Con, and many other hip hop artists. Zoptopz has also entered into sponsorship and marketing agreements with fighters and brands in the mixed martial arts (MMA) industry, with Jacob and Joey Kirwan of Ferocity MMA being the first sponsored fighters.

“We are excited to partner with Backstage Creations to bring Zoptopz to the attention of the industry’s most important movers-and-shakers,” said Schmelzer. “Participating in events such as Teen Choice 2010 will help accelerate what is already becoming an international trend.”

Currently Zoptopz is planning for their next line of designs and working with even more artists and athletes. You can find out more about Zoptopz on their website at http://www.zoptopz.com as well as at its Facebook and Myspace fan pages.

About TEEN CHOICE 2010:

Hosted by Katy Perry, TEEN CHOICE 2010 will celebrate the hottest teen icons in film, television, music, sports and fashion in the choicest star-studded two-hour event airing Monday, Aug. 9 (8:00-10:00 PM ET/PT) on FOX. Every year, the special presents performances by some of pop music’s hottest stars. TEEN CHOICE 2010 fans ages 13-19 can vote once each day for their favorite TEEN CHOICE 2010 nominees at www.teenchoiceawards.com.

Zoptopz featured in Jewish Times

July 5th, 2010 Buzz
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Excerpts from “Talking about the next fad with Ron Schmelzer“:

So, what’s next for a young man who was named “Geek of the Week” in Internet Magazine and one of the Internet Top 40 in Boston Magazine?

How about hats? Yes, baseball hats with funky brims that range from the Krimp to the Wave.

In his latest venture, Schmelzer has designed a line of these caps for his newest company, ZopTopz, located in Baltimore with a warehouse in Owings Mills. He sees ZopTopz as the next fashion fad.

A lot of good stuff in the article — the momentum keeps on! If you don’t have a Zoptopz cap, get one now before we run out of our first run.

Bmore Media Magazine Front Page Feature: Zoptopz

June 29th, 2010 Buzz · Featured
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Zoptopz is in the press again today! We were just featured by Bmore Media Magazine with an awesome title and some great photos. Below are some excerpts from the article:

Photo credit: Arianne Teeple, Bmore Media Magazine

Not the kind of person to let a good idea go to waste, Schmelzer got to work. A year and a half later, Schmelzer and his team had done it. The results were a baseball cap with a radically altered brim.

“There are four designs in total: M, Wave, Crimp and Curl, names that should be kind of descriptive. They basically come from my own inspiration. We’d been looking at some designs and just drawing it out on a piece of paper. The key was balancing the craziness of the bill with its manufacturability. These designs had the best combination of things. They were the most visually striking, hats people could look at it and tell that it was really different, and had manufacturability which would keep the price reasonable.”

“There are a lot of people designing for baseball caps, now. We’re hoping to give them a new canvass for their design. They’re limited right now to designing for the front of the cap and maybe the side and it kind leaks onto the brim. By giving them this other space, we hope it really takes off,” he explains.

Check out the Zoptopz feature on Bmore Media Magazine’s website!

Photo credit: Arianne Teeple, Bmore Media Magazine

Vu Skate Shop – Now Carrying Zoptopz!

June 27th, 2010 Buzz · Stores
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Vu Skateshop owner Chris Gives his Thumbs-up

Zoptopz is pleased to announce a new store carrying Zoptopz caps: Vu Skate Shop in Baltimore, MD. Vu, pronounced view, is a skateboarder owned and operated shop dedicated to improving the skate scene in Baltimore, Maryland and the surrounding areas. Supplying core skateboard products to core skateboarders. They carry skate shoes, decks, wheels, trucks, t-shirts, clothing, & much more, including Zoptopz Caps! . The shop also provides skateboard lessons and parties on its indoor mini ramp. Contact the shop, or stop by our Baltimore, Maryland location for more information.

Vu Skateshop:

7118 Harford Rd
Baltimore, MD 21234
http://www.vuskateboardshop.com/
p: 410-254-2552

Zoptopz Featured in Beyond Race Magazine!

June 24th, 2010 Buzz
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Zoptopz putting a crimp in the cap biz… Beyond Race Magazine (BRM), featured a review of Zoptopz and the latest line of wild caps. BRM is just one of the top entertainment magazines talking about Zoptopz, check it out here!

Singer and Actor, Tionne Williams loves his Zoptopz

June 17th, 2010 Buzz
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Check out our latest mega artist to rep Zoptopz – Tionne Williams. An actor and singer, Tionne always knew that entertaining people was what he always wanted to do very early on in life. “Ever since I was six years old I loved music.” And now we have him spreading the love for his Zoptopz with his fans. Thanks Tionne! Check it out on his Facebook fan page and his blog.

Yep, In My Skinny Jeans!

May 19th, 2010 Buzz
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This year I got the chance to go to a party in Las Vegas where the New Boyz were performing. There is something about going to a function like that, where everyone is pin dropping despite the cramped quarters, that makes everyone want to say “I’m a Jerk.”

Katie Murray from Zoptopz with the New Boyz

Two years ago high schools and all age clubs in LA were filled with kids wearing pop neon colors, skinny jeans, colored hair and Mohawks. This group was a combination of skater kids, nerds, and hip hoppers. It took over music two years ago, but now the jerk movement is more than just a music fad: it’s a lifestyle.

The influence on the rest of the nation and world is growing. Because this culture started with 15 year olds from Hamilton High’s Academy of Music magnet program, it is a very young movement. The age demographic expands from 11 to 21. These are kids who relied upon their computers to make their music, make their own videos of themselves jerk dancing, and make themselves famous. With YouTube, anyone can be the next big star. Every teen across the nation can put together a crew and film their dances to gain popularity. Some of the huge dance crews are the Ranger$ (who were recently in a Justin Beiber music video), U.C.L.A. Jerk Kings (now Tha City Kingz), and Lol Kid$ among many others.

This movement started in California, and really began to take off when Cali radio stations started to pick it up. Some important players in Cali radio for the jerk movement: DJs from the Power 106 radio station like DJ Carisma and Felli Fel were the first people to bring Jerkin to a wider audience. DJ Goofy’s events are considered a jumping off point for jerk culture. Some notable jerk music groups are , Pink Dollaz, LaissWorld, Rej3ctz, Cold Flamez, Tay 3rd, YT, Bangz, Baby Dollz, and Asia Lynn.

We’re Jerkin’: How to Get That Swagger!

May 19th, 2010 Buzz
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Katie Murray from Zoptopz with the New Boyz

Jerkin as a dance craze has been around for a few years now, and it’s style is showing no signs of slowing!  Zoptopz totally supports this movement — and we want to be a part of helping it grow.

The bold, bright colors shout for attention, and the tight fits show off nice bodies. If you want to get noticed then pin drop, reject, and tippie toe your way onto youtube and become a star.

The style of choice is as varied as the dance moves the teens are coming up with! Some good jerkin pants are skinny and colorful.  Popular colors are red, yellow, and purple. Tight jeans are almost universal with jerkers, even if they are a normal denim wash. Some good places to get skinny jeans are Hot Topic, and Urban Outfitters.

For your top, good jerking shirts will be in bold contrasting colors and preferably have a sassy slogan on them. Zazzle.com offers some fresh choices. Flannel shirts are a comfortable and popular choice to wear to your next function. And a nice accessory for that tee is a vest. These can be simple black or pinstripe and can be found for cheap at your local thrift stores.

The best accessories though are your caps and kicks! These are all important, and you could be wearing nothing else and pull off the jerkin style just with a nice hat and matching pair of shoes. These should be hyper colorful and perfectly coordinated. Some great options for your shoes are Vlado, Vans, or Converse. Vlado even sponsors the National Jerk Association (NJA). For hats, A completely original look is Zoptopz, with their crazy brim styles you would really stand out, even in that crowd! You could also rock fedoras, or newsboy caps.

However you rock it, the jerkin look requires plenty of confidence to make that swagger for real!

F.R.L. Topz Off With Some Crazy Rhymes

May 4th, 2010 Buzz
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When we first told you about the exciting up and coming hip hop star F.R.L. we promised he would deliver a rap so fresh and new it would blow your minds! Little did we know that we would get something that not only blew our minds but totally put what Zoptopz is all about – the feeling, the style, the flavor – into some of the sickest rhymes we’ve seen in a while. F.R.L. put pen to paper and nailed out a rap for us that has become a constant fixture on my iPod and we hope it will for you as well. We have it posted on Zoptopz too and you tell us what you think.

With lines like, “Zoptopz poppin little things dropping, put my name on it and the world going rock it, the hat with a crimp the brim with a flip say what you wanna say I guess I’m on my fiffty tip!” F.R.L. held nothing back when it came to showing us all what it means when you put a Zoptopz cap on. What F.R.L. raps about, “Damn we on fire from the Zoptopz logo e-mail Ron tell him send another cargo!” is what we’ve been saying since the beginning – Zoptopz is hot.

When you look around at all the other caps people are wearing it is all the same brim, same style, same colors, same fabric, same, same, same. Zoptopz is about originality and uniqueness. That’s one reason we were so lucky to get F.R.L. on board with us. While other rappers are trying to fit in, F.R.L. wants to be outside the box. Which works great for Zoptopz because we never want to be in a class with anyone else. Hop out of the box and flip on a Zoptopz with us and you’ll see for yourself. As F.R.L. would say, “I’m guessing I’m the best cause I been blessed with a blessing I’m with Zoptopz so I’m Zoptopz repping.”

Listen to the whole track here:
F.E.R.L – Zoptopz

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