Bmore Media Magazine Front Page Feature: Zoptopz

Zoptopz is in the press again today! We were just featured by Bmore Media Magazine with an awesome title and some great photos. Below are some excerpts from the article:

Photo credit: Arianne Teeple, Bmore Media Magazine

Not the kind of person to let a good idea go to waste, Schmelzer got to work. A year and a half later, Schmelzer and his team had done it. The results were a baseball cap with a radically altered brim.

“There are four designs in total: M, Wave, Crimp and Curl, names that should be kind of descriptive. They basically come from my own inspiration. We’d been looking at some designs and just drawing it out on a piece of paper. The key was balancing the craziness of the bill with its manufacturability. These designs had the best combination of things. They were the most visually striking, hats people could look at it and tell that it was really different, and had manufacturability which would keep the price reasonable.”

“There are a lot of people designing for baseball caps, now. We’re hoping to give them a new canvass for their design. They’re limited right now to designing for the front of the cap and maybe the side and it kind leaks onto the brim. By giving them this other space, we hope it really takes off,” he explains.