BALTIMORE, MD – Zoptopz, the innovative urban lifestyle brand and the original creators of the patent-pending “Crimped and Curled Caps”, today announces its participation in the Backstage Creations Celebrity Gift Retreat at TEEN CHOICE 2010 taking place at the Gibson Amphitheatre on Sunday, August 8, 2010.
“Zoptopz is excited to be part of one of the industry’s and world’s most noted celebrity and artist events,” said Ron Schmelzer, Founder and CEO of Zoptopz. “We see Zoptopz as fitting in well with the overall attitude of the event, which showcases individuality and uniqueness. The Teen Choice awards is all about standing out in the crowd and the Zoptopz ‘crimped and curled’ caps certainly fit the bill… pun intended.”
Teen Choice has become famous for bringing together the biggest names in music, movies, and sports for a celebration of the entertainment industry. Zoptopz designs are musical and artistic collaborations that are based on the urban, street, and hip-hop inspired culture.
Within the first month of product release in January 2010, the company had already gained a following in the hip-hop music industry, sports, and fashion world, with several notable performers and artists supporting the brand including FERL, JaVion McVadian, CLABO, Tionne Williams, DJ Alex Chang, A Clever Con, and many other hip hop artists. Zoptopz has also entered into sponsorship and marketing agreements with fighters and brands in the mixed martial arts (MMA) industry, with Jacob and Joey Kirwan of Ferocity MMA being the first sponsored fighters.
“We are excited to partner with Backstage Creations to bring Zoptopz to the attention of the industry’s most important movers-and-shakers,” said Schmelzer. “Participating in events such as Teen Choice 2010 will help accelerate what is already becoming an international trend.”
Currently Zoptopz is planning for their next line of designs and working with even more artists and athletes. You can find out more about Zoptopz on their website at http://www.zoptopz.com as well as at its Facebook and Myspace fan pages.
About TEEN CHOICE 2010:
Hosted by Katy Perry, TEEN CHOICE 2010 will celebrate the hottest teen icons in film, television, music, sports and fashion in the choicest star-studded two-hour event airing Monday, Aug. 9 (8:00-10:00 PM ET/PT) on FOX. Every year, the special presents performances by some of pop music’s hottest stars. TEEN CHOICE 2010 fans ages 13-19 can vote once each day for their favorite TEEN CHOICE 2010 nominees at www.teenchoiceawards.com.





